Operating as a well-established private dental practice in South London, named Battersea Rise Dental Studio, the practice was know to its loyal patient base for delivering high-quality dentistry since 1990, and had built a strong reputation. With ambitious plans for scaling the business, the time had come to reimagine the brand.
MONOGRAM was commissioned to create a new brand, which would unite all future acquisitions sharing the same values and demographics – with practices located in affluent neighbourhoods around London. Our job was not only to create a standout brand name, visual identity and brand experience but to do so in a way which felt like a brand improving as it grew—at all times delivering the highest quality treatments in state-of-the-art settings.
